COOOT.DESIGN STDIO

WORKS

CATEGORY

visual identity

"HELLO NEKO! A pet food brand originating from St. Petersburg, Russia, dedicated to providing comprehensive nutritional solutions for all stages of a pet's growth. Inspired by a cat named NEKO, the brand captures the cat's delightful daily life through comics, creating a sense of connection with pet owners and adding fun and emotional warmth to the feeding experience."

Design : Centered on emotional bonds, the logo incorporates elements of "dialogue," "cat," and "love," reflecting a brand ethos of care, affection, and thoughtful feeding.

Packaging System : Six cat food flavors are tailored to meet the nutritional needs of different growth stages, offering a complete dietary solution. The canned food packaging features colors that correspond to the ingredients, clearly displaying the proportion of meat. The vibrant color palette creates an energetic and friendly feeding atmosphere.

DATE

2024

COOOT IS A DESIGN STUDIO BASED IN ZHENGZHOU, CHINA, OFFERING BRANDING, PACKAGING, AND EVENT DESIGN SERVICES TO CLIENTS WORLDWIDE. WE FOCUS ON CREATIVITY AND AESTHETICS TO EXPLORE DIVERSE BRANDING POSSIBILITIES.